HealthTech Commercial Leader - Strategy & Growth, Ref: 104

HealthTech Commercial Leader – Strategy & Growth, Ref: 104

Role Type

Sales Director | Commercial Lead | Strategy Development

Skills / Experience

Digital Healthcare Strategy | ROI & Value-Based Selling | Go-to-Market Strategy & Execution | SaaS Sales & Platform Deployment

Availability

Immediately Available

Contract Preference

Permanent or Fractional

Salary / Rate Expectation

Negotiable

Profile

A commercially astute senior leader with a proven track record of exceeding financial targets and delivering strategic growth across the healthcare and digital health sectors. This candidate brings deep expertise in NHS engagement, AI-driven healthcare solutions, and digital transformation. Known for building high-performing teams, securing major contracts, and aligning commercial strategies with operational execution.

From 2014 to 2025, the candidate consistently exceeded financial plans across multiple roles:

Consultancy Services (2014–2019): Delivered over £8.06m in revenue, consistently exceeding annual targets by 3–12%.
Conversational AI (2019–2021): Secured NHS contracts totalling over £1.5m, including £349k from a single Trust.
Patient Engagement & Automation (2021–2022): Overachieved in Year 1 across Northern ICSs and Trusts.
Remote Monitoring & Virtual Wards (2022–2023): Delivered strategic growth across UK&I health and social care providers.
Clinical Decision Support AI (2023–2025): Secured contracts worth £2m (£1.05m from Providers, £950k from an ICB), with 3,000 share options offered.

This candidate has demonstrated success in SaaS, MedTech, and consultancy environments, with consistent overachievement against targets and budgets, and a strong focus on ROI and value for the NHS and public sector.

Key Skills

NHS Innovation & HealthTech Assessment
Business Development & Strategic Partnerships
Go-to-Market Strategy & Execution
ROI & Value-Based Selling
SaaS Sales & Platform Deployment
Procurement Excellence & Bidding Strategy
Digital Healthcare Strategy
Precision Medicine & Risk Stratification AI
Clinical Decision Support (CDS) AI
Remote Patient Monitoring (RPM)
Conversational AI & Ambient Voice Technology
Intelligent Automation (IA) & RPA

Experience

Senior Healthcare AI Director (Oct 2023 – Present) – HealthTech AI

Led Go-to-Market strategy for AI solutions in clinical decision support, precision medicine, and risk stratification.
Secured contracts worth £2m+ with NHS Providers and ICBs.
Developed ROI-aligned sales methodologies based on NHS finance frameworks.

UKI Strategic Development Director (Aug 2022 – Oct 2023) – MedTech & Remote Monitoring

Spearheaded market development for virtual wards and RPM solutions.
Delivered transformation strategies for health and social care providers.
Curated business cases aligned with NHS value frameworks.

Director, Healthcare (Sep 2021 – Aug 2022) – Patient Engagement & Automation

Implemented sales strategy for intelligent automation and patient engagement platforms.
Enabled NHS procurement through value-for-money and ROI tools.
Achieved platform adoption across Northern ICSs and Trusts.

Director, Provider AI (Sep 2019 – Jul 2021) – Conversational AI

Delivered end-to-end Go-to-Market strategy for ambient voice tech.
Authored NHS briefing paper on reducing clinician stress with AI.
Exceeded 165% of sales plan; earned multiple performance awards.

Business Development & Partnerships Director (Mar 2014 – Aug 2019) – NHS Innovation Consultancy

Led innovation and IP services across NHS and HEI ecosystems.
Delivered consistent budget surpluses; developed cloud-based innovation platform.
Created multi-year procurement excellence programme for NHS teams.

Digital Healthcare & IT Sales Consultant (2007 – 2014) – Various HealthTech Sectors

Delivered new business across HR SaaS, GRC, SCM, ECM, BPO, and EPR solutions.
Secured contracts and built pipelines across NHS Providers.
Developed differentiated bids and commercial strategies.

For further information on this candidate please use reference number: 104

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